Brand Designer
About Way
Headquartered in Austin, Texas, with its EMEA HQ in Paris, Way is the category-leading B2B technology for brands to unlock the extraordinary power of experiences. In a world where 76% of consumers would rather spend their money on experiences over material goods, Way provides the technology for brands to meet this rapidly changing consumer behavior.
Way emerged in 2020 as a solution for hospitality brands to build brand loyalty and drive new experiential revenue at scale. Since then, industry leaders such as Hyatt Hotels, Graduate Hotels, AutoCamp, Auberge Resort Collection, and hundreds of others have leveraged Way’s all-in-one experiential platform to launch and scale unforgettable experiences — from hot air balloon rides above Mexico City to truffle hunting in the French countryside.
Way has achieved significant milestones, including a $20 million Series A funding round in late 2022 backed by Tiger Global, MSD Capital (Michael Dell) at a $100m valuation, as it continues to grow triple digits year over year.
The team is rapidly expanding and looking for focused, vision-oriented team players and leaders eager to join a fast-paced and dynamic environment where the work isn’t easy but the reward is unmatched as we transform hospitality and experiences globally.
The Role
Way is seeking a brand designer to deliver compelling creative that reflects our mission to elevate how people interact with brands. This person will drive brand design forward while actively contributing to the team’s internal and external needs. This person is looking for an exciting collaborative team environment where their work makes a difference every day on the overall trajectory of the business.
Key Responsibilities
- Build stunning visuals communicating the Way story through various mediums, from the web to print to social and event campaigns.
- Uphold our new brand identity across the organization, ensuring a seamless and excellent presentation of our brand.
- Collaborate with marketing and product teams to identify brand differentiation and storytelling opportunities.
- Design visually compelling enablement tools from sales decks, customer success collateral, and other internal materials to support sales and customer success teams.
- Liaise with external vendors and freelancers to fulfill design needs, ensuring deliverables meet quality standards and deadlines.
- Proficiently project manage oneself and other collaborators from start to finish on assigned projects.
Who You Are
- A seasoned brand designer with a passion for storytelling and a keen eye for detail.
- A collaborative team player who thrives in a fast-paced, dynamic environment.
- An innovative thinker with a strong understanding of brand strategy and its impact on business objectives.
- A proactive problem solver with excellent communication and presentation skills.
- A self-motivated individual who can work independently and prioritize tasks effectively.
- A lifelong learner eager to stay updated on industry trends and technologies.
Qualifications
- Bachelor’s degree in Design, visual communications, a related field, or equivalent practical experience.
- Minimum of 4 years of experience in brand design, preferably within a dynamic, fast-paced SaaS environment.
- Proficiency in design software, including Figma, Adobe Creative Cloud, and Webflow.
- Strong portfolio showcasing expertise in brand design across various mediums, including digital, print, and motion graphics.
- Exceptional communication and presentation skills, with a proven ability to articulate design concepts and gain buy-in from stakeholders.
- Experience in motion design, 3D design tools, and AI experimentation is considered advantageous.
- Front-end dev experience is also considered advantageous.
