Creative Lead/Art Director

About the Role

We are seeking a talented and experienced Creative Manager to lead our creative team in producing captivating and impactful visual and multimedia content. As the Creative Manager, you will play a pivotal role in shaping the visual identity of our brand and ensuring that our creative output consistently aligns with the company's goals and values. The ideal candidate will have a strong background in creating rich, immersive animations and graphics, as well as experience working with teams to develop high-quality visual content.

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Responsibilities:

Creative Leadership:

Provide creative direction and leadership to the creative team, ensuring all projects are in line with the brand's identity and goals.

Foster a collaborative and innovative work environment that encourages team members to excel in their creative roles.

Design Strategy:

Develop and execute creative strategies that align with our marketing and branding objectives.

Collaborate with cross-functional teams to translate business goals into compelling visual content.

Understand and respond to performance data (metric tests, usability studies), and steer the direction of future creative designs

Project Management:

Oversee the end-to-end project management of creative initiatives, ensuring deadlines are met.

Delegate tasks effectively and prioritize projects based on strategic importance.

Team Development:

Mentor, coach, and provide professional development opportunities for team members.

Assess and enhance the skills and capabilities of the creative team.

Quality Assurance:

Maintain a high standard of quality for all creative work, reviewing and approving designs, graphics, and multimedia content.

Ensure all assets are consistent, on-brand, and visually appealing.

Stakeholder Collaboration:

Collaborate closely with marketing, sales, and other departments to understand their creative needs and deliver solutions that drive results.

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What you should have:

We’re looking for people with a hustler mindset, who are curious, eager to learn new things, with a passion for innovation, and work to be a little better every single day. This is not solely based on whether a candidate has previously done similar work or not. We’re looking for someone dynamic with below qualities in generous quantities to perform well in this role –

• Bachelor's/Master’s degree in Fine Arts/Visual Design/Visual Communication/Graphic Design related creative studies is preferred
• 5+ years of equivalent and proven work experience in Graphics, Motion and ATL designing
• High proficiency in design principles like typography, composition, scale, color theory and advanced knowledge of how those principles work together
• Proven understanding and skills in creative storytelling, art direction, user experience, motion, and designing marketing campaigns