Head of Digital
About SketchDeck
SketchDeck is building the model for the next generation of creative agencies. Through a combination of technology, partnership, and a global talent community, SketchDeck gives marketers access to quality creative on demand. We work with clients from startups to well-known enterprise brands such as Dropbox, Rémy Cointreau, and Asana.
Our Values
At SketchDeck, our global community is united by our values. Together we commit to:
- Work as a team
- Push boundaries
- Act with humility
- Take ownership
- Have heart
As a remote-first company, these core values serve as the operating principles for our daily behaviors. They are more to us than a few feel-good mantras. Being a SketchDecker means you hold yourself and others accountable for preserving and progressing our culture.
Position Overview
As the Digital Services Leader, you will play a critical role in elevating our $1.5M/year digital service to a target of $5M/year within three years. You will oversee and expand our digital practice team, focusing on digital marketing campaigns, website design and development, and email design and development.
Responsibilities
Additionally, you will support our team's growth in UI/UX and digital marketing management. Reporting to the Founder & SVP of SketchDeck, you will lead a team comprising a Director of Digital Services, two Project Managers, a Lead Developer, a Design Director (30%), and freelance Designers & Developers.
Success Factors
Success in this role will come from:
- Set the vision & manage the overall digital practice [30%]
- Oversee team P&L and regularly report performance to leadership
- Develop scalable strategies aligned with our operating values to achieve 10x growth over five years
- Direct the overall strategy for digital services, including project focus, platforms, and staffing
- Manage revenue pipeline, addressing capacity gaps and overflow
- Align team hires with growth and profitability goals
- Manage partner agencies and freelancers for specialized skills
- Lead coaching and performance management to enhance team capabilities
- Ensure client ROI and satisfaction to drive referrals and repeat business
- Ensure collaboration across SketchDeck teams & functions, including creative impact & project success teams
- Share thought leadership with our team and clients
- Leading client communication, strategy and some project management on our largest digital projects, ensuring quality, timing, client satisfaction & profitability [30%].
- Understand client goals and build solutions that exceed expectations
- Create strategies to increase the ROI of digital assets (e.g., SEO performance, conversion)
- Ensure high-quality, usable project deliveries that exceed industry standards
- Maintain senior level client relationships through process, keeping confidence & satisfaction
Qualifications
Requirements:
- Strong culture & values
- 10+ years of digital agency experience with 5+ years in leadership (managing team)
- Proven record of leading & scaling a digital service line to $5m+
- Expertise in strategic digital marketing, social media, and advertising
Benefits
We pride ourselves on being a great place to work. By joining the team, you will get:
- Salary range: $150k - $180k base + $10k - $30k on-target annual commission (paid monthly)
- Health insurance (medical, dental, and vision)
- 401(k) with company match
- Fully remote working (that started pre-covid and will continue after!)
- Paid time off that grows with tenure
- Annual company retreat
- Computer hardware of your choice (up to $2000)
- $500 towards your office setup expenses
- To work with a talented team of creatives, business people, and engineers!
