Graphic Designer
Graphic Designer Position at MEFMA
We're seeking a passionate, creative, and results-oriented Graphic Designer to become a part of our team and lead the visually creative direction of MEFMA! This is a multifaceted role, demanding a blend of innovative thinking, creative design skills, and quality execution. The designer will be responsible for defining and enhancing MEFMA's visual identity, along with developing and executing creative design elements and layouts. An ownership mentality and a flexible, responsible, can‐do attitude is a baseline requirement for all MEFMA team members, as each is an ambassador of MEFMA to our members, vendors, and industry.
Roles & Responsibilities
- Define, implement, and maintain the visual brand identity including logos, branding guidelines, and overall brand aesthetics, ensuring consistency across all communication channels and touchpoints.
- Create innovative designs and artworks for all print material including but not limited to:
- Events onsite branding such as banners, signages, menus, reservation cards, etc
- Business cards
- Create creative designs and artworks for all digital materials including but not limited to:
- Preparing artworks for reports, certificates, presentations, brochures, newsletters, social media posts, etc.
- Developing motion graphics and animations
- Preparing and maintaining a library of up-to-date digital assets including images, icons, and templates
- Ensuring digital designs are adaptable to different screen sizes and resolutions
- Manage the visual look of the website by :
- Creating appealing and user-friendly layouts and design elements for the web pages.
- Executing any required changes or amendments to the website content.
- Ensuring that the website design aligns with the overall brand identity.
- Working closely with the web developer to ensure the visual content is implemented accurately and meets requirements.
- Manage videos production by creating engaging and impactful videos that resonate with the target audience.
- Handle the branding and design requirements for MEFMA events (pre-event, onsite, post-event) & any industry events that MEFMA participates in including but not limited to:
- Event Theme and Concept: Collaborate with the marketing and event teams to implement creative ideas, visual concepts, content and themes for MEFMA events.
- Branded Collateral: Develop and create designs / artworks and execute various branded & promotional materials (such as invitations, trophies, exhibition stands, guidebooks, menus, signages, banners, presentations, etc), and other print and digital materials based on event requirements.
- Dealing with Suppliers: Being the main point of contact with the suppliers by guiding them, providing them with instructions, and overseeing their production, printing, and installation of branded materials to ensure compliance with the design & branding guidelines.
- Collaborate with the Marketing team to design and develop marketing materials such as email campaigns, social media posts, and other promotional activities.
- Stay ahead of the curve: Continuously learn and apply the latest design trends, emerging technologies, and industry best practices to incorporate innovative ideas into designs.